Measuring short- and long-run promotional effectiveness on scanner data using persistence modeling / Marnik G. Dekimpe ... [et al.]
mainEntity
Measuring short- and long-run promotional effectiveness on scanner data using persistence modeling / Marnik G. Dekimpe ... [et al.]
author
contributor
description
Ook verschenen als on line resource
inLanguage
mainEntityOfPage
name
Measuring short- and long-run ...... ata using persistence modeling
numberOfPages
publication
sameAs
label
Measuring short- and long-run ...... Marnik G. Dekimpe ... [et al.]