Handboek direct marketing 2.0 : marketing via print, DRA, e-mail, web, blogs, mobiele media, telefonie, IVR, sms, DRTV, interactieve tv, podcast, webcast... / auteur: Paul Postma ; co-auteurs: Lars Arnoldussen ... [et al. ; eindred.: Karin Bosveld]

Handboek direct marketing 2.0 : marketing via print, DRA, e-mail, web, blogs, mobiele media, telefonie, IVR, sms, DRTV, interactieve tv, podcast, webcast... / auteur: Paul Postma ; co-auteurs: Lars Arnoldussen ... [et al. ; eindred.: Karin Bosveld]