Adoption of the commercial ECU at the intra-firm level / Yvonne M. van EverdingenAdoption and diffusion of the European Currency Unit : an empirical study among European companies / Yvonne M. van EverdingenAdoption and diffusion of the European Currency Unit : an empirical study among European companies / Yvonne Maria van EverdingenDe marketing van nieuwe producten : het adoptiemodel in de praktijk / Yvonne M. van Everdingen, Ruud T. Frambach, Bas HillebrandCountry exit strategies and decision making : an exploratory study among Dutch companies / Y.M. van Everdingen, P. Matthyssens & P. PauwelsDutch people's attitudes toward the euro: a trade-off between costs and benefits / Yvonne M. van Everdingen & W. Fred van RaaijIntra-firm adoption and diffusion of innovations, with an application to the common European currency / Yvonne M. van Everdingen, Berend WierengaIntra-firm adoption decisions : departmental adoption of the common European currency / Yvonne M. van Everdingen and Berend WierengaA multi-country study of the adoption of ERP systems : the effect of national culture / Yvonne M. van Everdingen, Eric WaartsForecasting the international diffusion of innovations: an adaptive estimation approach / Yvonne M. van Everdingen and Wouter B. AghinaThe moderating roles of relationship quality and dependency in retailers ̕new product adoption decisions / Yvonne M. van Everdingen, Laurens M. Sloot, and Peter C. VerhoefModeling global spill-over of new product takeoff / Yvonne M. van Everdingen, Dennis Fok, Stefan Stremersch