The impact of need for social affiliation and consumer relationship proneness on behavioural intentions : an empirical study in a hairdresser's context / Josée Bloemer, Gaby Odekerken-Schröder and Leen Kestens

The impact of need for social affiliation and consumer relationship proneness on behavioural intentions : an empirical study in a hairdresser's context / Josée Bloemer, Gaby Odekerken-Schröder and Leen Kestens